Job Detail


Marketing Research Analyst (MRA)

  • Job typeJob type: Onsite
  • Job DurationMore than 06 months
  • Project LevelExpensive

Project detail

Roles and Responsibilities:-

  • Takes care of delegated direct, tele and web- based marketing keeping domestic clients under
  • Builds and maintains good relationships with a wide range of stake-holders viz. authors,
    reviewers, editors, subscribers/ booksellers.Co-operates and co- ordinates with the Publication
    Research Executives at one hand and the Publication coordinators on the other, to strategize on
    marketing plans.
  • Co-ordinates with the institutional/ corporate clients: vendors (domestic/ overseas)- subscribers
    of the journals/ buyers of books, reports etc., and manages the relevant database (s).
  • Organizes and maintains publicity/ marketing materials production viz. brochures, flyers and
    posters etc. and arranges their effective distribution.
  • Analyzes monthly and yearly sales figures to determine stock fluctuations and flag problem
  • Does- market research, brand awareness, customer surveys, and analyze demands of the
  • Customer Service, Sales and Marketing support.
  • Any other duties assigned by the Director.

Eligibility:- M.Sc / M.Com / MBA in Marketing, 1-3 Years of experience preferred.
Remuneration:- As per the norms of industry.

Skills Required

Industry Categories

Languages required

Freelancer type required for this project